AP Racing is tackling the problem of counterfeit brake components with an innovative data tag, helping customers distinguish genuine parts from frauds. The company has introduced a smart phone app which allows customers to authenticate their purchase by scanning a unique code or they can certify authenticity via a web-portal.
Fixed to components during the manufacturing process, the data tags are designed to protect the authenticity of the calipers and remain in place to allow the genuine part to be tracked.
With counterfeit and inferior parts presenting the industry with a serious issue, AP Racing is keen to ensure that its customers can continue to rely on the company’s reputation for high-quality design and engineering. Counterfeits are often produced in inadequate and unregulated facilities and although they may look identical to the real parts they are not tested or verified to AP Racing's exacting standards. Whilst counterfeit components represent a significant cost to the global car industry, they more importantly present a significant safety risk to the end user who, in many cases, may not be aware the product is counterfeit.
AP Racing is the leading manufacturer of performance brake and clutch systems for road and race cars with an unrivalled record at all levels of international motorsport, including over 773 Formula 1 victories as a supplier of racing brake and clutch components.
AP Racing’s pioneering Radi-CAL™ technology is a revolutionary design process that has been continually refined by the company since its introduction in 2007. The design can be applied to a wide variety of calipers, from F1 race cars through to production road cars, showing how AP Racing offers race-derived technology to the widest range of applications possible.