Euro Car Parts is distributing the Brembo range of brake pads and discs, and as of 1 January it will stock a comprehensive line-up. Company chief executive officer Martin Gray says that every Euro Car Parts branch will offer “full vehicle parc coverage” for the Brembo range from next month.
Gray adds: “The Brembo brand is recognised worldwide for its quality and technical innovation. From a Euro Car Parts perspective, we don’t need to tell garages about Brembo, everybody knows Brembo. What we need to do is get the message out that, from January, every ECP branch will stock Brembo pads and discs with full vehicle parc coverage. We strongly believe there is a growing demand for premium quality in the UK aftermarket and we’re planning some exciting promotions to demonstrate that it is cost-effective to fit Brembo for a significant percentage of applications.”
“This exciting new relationship with Euro Car Parts represents a unique opportunity for Brembo to significantly expand its presence in the UK,” states Sebastiano Rio, director of Brembo’s Aftermarket business unit. “We have developed a huge range of premium aftermarket brake pads and discs, as well as other products like brake fluid, all of which come from the same state-of-the-art production plants as our OE parts. Our product, support and brand, combined with Euro Car Parts’ dedication and unrivalled distribution infrastructure, will raise the bar for quality in the UK braking aftermarket.”
Brembo supplies original equipment braking products to numerous vehicle manufacturers including Abarth, Alfa Romeo, Alpina, Aston Martin, Audi, Bentley, BMW, Buick, Cadillac, Chevrolet, Chrysler, Citroën, Corvette, Dodge, Ferrari, Fiat, Ford, Holden, Honda, Hyundai, Jaguar, Jeep, Lamborghini, Land Rover, Lexus, Lincoln, Maserati, Mazda, Mercedes, Mercedes-AMG, Mercedes-Maybach, Mini, Mitsubishi, Nissan, Opel, Pagani, Peugeot, Porsche, Renault, Subaru, Suzuki, Volkswagen and Volvo. The Italian company also boasts an illustrious history in motorsport, starting with Ferrari in 1975. It currently supplies every F1 team and has a million followers on Facebook.